New Partnership for SEO and Strategetic Online Marketing: PalmettoSoft

Pretty regularly I am asked about SEO, and my response is usually the same; I know a lot about it, but it’s a service that should be handled by a company who does that entirely. As a photographer and web designer, it’s part of my job to understand how SEO works on a basic and pragmatic level. However I am happy to introduce Rhett DeMille of PalmettoSoft.

What I like the most about Rhett is that he’s got the same approach to customer service as I do. In the way that taking time to explain how his process works, understanding the true needs of his clients, and proving his efforts with progress reports like the one below.

Palmetto Soft - Sample Report 1

 

Rhett DeMille has been working in the IT field the last 14 years, and PalmettoSoft, his current company, will turn 11 this May. In the earlier days, most his professional time was spent on web design projects and their associated customer support efforts. Fast forward to four hundred websites later; his company now specializes in Internet marketing where he leverages previous experience to create custom solutions which help businesses grow.

Rhett DeMille

Rhett also serves as the account manager for his clients so he can have a high level understanding of each account at all times. To further bolster this effort, his managers work through project management software with built in methodologies and business rules to always provide customers timely and professional service. Basically all projects and tasks are tracked and recorded to ensure the best client service available– all with a personal touch.

Moving forward, PalmettoSoft strives to continue to help businesses grow by utilizing experience, ethics and sound principles in the quick and ever changing world of the Internet.

Be sure to check out Rhett’s website and apply for the Free SEO Analysis that he offers. You’d be surprised what you’d learn from just that report. Then you can create a marketing plan that will be successful for 2016.

Photo Friday: Grey and Beautiful

Photo Friday: Grey and Beautiful

I recently did a shoot at the Edgewater Hotel in Winter Garden and one of my favorite photos was from the mother of a young actor/model. Reason why is because she was only there for her son and didn’t think she’d be a good model to shoot. What stood out for me was her hair and her eyes. You’ll see in the photo why. I’m glad she wasn’t too reluctant and allowed me to shoot her, and here it is.

Blab Replay: A Novice Look at Snapchat

Blab Replay: A Novice Look at Snapchat

Earlier this week on Blab, we did our show talking about Snapchat at a really basic and superficial level. I’ll be honest I’ve only used it personally a few times in the last 6 months, and don’t know all there is to know about the application. So Bess and I figured we’d learn a little bit about it and discuss it on the show.

The main thing I’d like to mention though is this, there are many social media channels out there. While Snapchat is pretty popular of lately, that doesn’t mean it’s the main network for you to shift all of your focus on. You’re really going to want to think about where and why you’d use it, and the benefits that you’ll be making to your audience. Just below this video are some great links to read to learn more about it and some ideal use cases. Be sure to share and let me know your thoughts in the comments below!

Show Notes:

Snapchat Features You Didn’t Know Existed (Or Just Didn’t Know How to Use)

Snapchat Marketing: A Beginner’s Guide

Check out your Snapchat Analytics

Wynwood Walls Miami: My First Visit as a Photographer

Wynwood Walls Miami: My First Visit as a Photographer

Last month on the first week of December I made a trip down to Miami for Art Basel. I’ll write a post about my experience with that soon, but what I wanted to show was some of what I shot of the Wynwood Walls area not far from Miami Beach.

During the week of Art Basel, there were a lot of street artists in the area that were painting murals on the sides of buildings for this event. Hundreds of thousands of visitors come to Miami each year for Art Basel and all the other happenings and let me tell you they didn’t disappoint. If you ever get a chance to visit, I highly encourage it. And also speak to the artists, they are actually really approachable!

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Blab Replay: Could This Be the Year of the Influencers?

Blab Replay: Could This Be the Year of the Influencers?

For the past few weeks I’ve been really thinking on the impact of influencers when it comes to social media. Some of the ones I follow like RC Concepcion, Daniel Ruyter, and of course Bess Auer. I’ve been paying attention to the sponsored ads that show up on my Instagram feed as well as on Facebook. Let me say this, Facebook’s retargeting tactics are fantastic! For you marketers out there, those of you that are using this should be winning!

Still what gets my attention among all the noise are ads and videos I see from people I know on a more personal level than the famed celebrity endorsed ads. The reason why for me is rather simple, it’s that I resonate with them more than I do with celebrities. If anything, I can see right through an ad on TV that has a celebrity endorsing them for what it really is, before I even give it a chance to speak to me about the product or service. Whereas something by an influencer that I follow will make me stop, watch, and listen, and in some cases even buy.

Watch this replay as we cover a lot of ins-and-outs of brand influencers for how they’re going to make a huge impact this year, and also all the things you need to know if you’re looking to work with or become an sponsored influencer.

Blab Replay: More Marketing Tools & Tips for 2016

Blab Replay: More Marketing Tools & Tips for 2016

Hey everyone and Happy New Year! Well like most, I’m excited for the new year and new beginnings and strategies for my business. This week we continued on our topic from our last Blab Show were we discussed marketing tools, tips, and apps to use for 2016. Much like any other Blab we have, we somehow got in a cool segment talking about tech devices and how virtual reality and location beacons may be used to enhance the experience for visitors to theme parks and other places.

Check out the replay below to watch, and be sure to scroll under that to see some of the links to the apps and websites that were mentioned during the show and in the chat!

Show Notes:

Amazon Self Book Publishing

Voice Bunny – Professional Voice Over Artists

Voices.com – Professional Voice Over Artists

Fiverr – An inexpensive digital marketplace to get logos, videos, and so much more starting at $5.00

A great blog post by Professor Josh: What Will You Buy For Five Dollars On Fiverr?

Online work done by Freelancers: UpWork (Formally oDesk)

A new 360 Degree HD camera: GIROPTIC

A cool YouTube video with a 360 Degree camera

An article that talks about Google’s Smart Contact Lens

For location based deal & shopping app try ShopKick. I was able to save $10.00 on the spot using this free app at JC Penny very recently.

Text message your MailChimp subscribers to keep them updated during events using Gather from MailChimp.

Textcast: Another text messaging platform

How to Share Your Exact Physical Location With Family and Friends

(image credit: Pexels.com)