Earlier this week on Blab, we did our show talking about Snapchat at a really basic and superficial level. I’ll be honest I’ve only used it personally a few times in the last 6 months, and don’t know all there is to know about the application. So Bess and I figured we’d learn a little bit about it and discuss it on the show.

The main thing I’d like to mention though is this, there are many social media channels out there. While Snapchat is pretty popular of lately, that doesn’t mean it’s the main network for you to shift all of your focus on. You’re really going to want to think about where and why you’d use it, and the benefits that you’ll be making to your audience. Just below this video are some great links to read to learn more about it and some ideal use cases. Be sure to share and let me know your thoughts in the comments below!

Show Notes:

Snapchat Features You Didn’t Know Existed (Or Just Didn’t Know How to Use)

Snapchat Marketing: A Beginner’s Guide

Check out your Snapchat Analytics