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Why You Need AISO to Show Up in the New Search Era
If you’ve searched Google lately, you’ve probably noticed something: the first page doesn’t look the same anymore. It used to be ten blue links, maybe a map pack, and a couple of ads. Now? AI is running the show. That means before anyone even sees a list of websites,...
Content Creation Tools & Tips for 2020 [VIDEO REPLAY]
In case you missed my presentation from WordCamp Miami, I talked about some free tools and apps that can help create content. The feedback from this was amazing and again I'm continually thankful for the platform and opportunity. As a speaker, the greatest joy in...
Content Creation Tools & Tips for 2020 #WCMIA
We all know that we have to constantly create content for our digital platforms. Whether that's for our websites, blogs, or social sites, fresh content needs to be created on a regular basis. If you're looking for tools to make it easier, faster, and give you more...
How to Identify Your Ideal Customer Profile or Avatar [PRESENTATION SLIDES]
Finding your target customers can sometimes be hard to do as a business owner. You’ll find yourself asking a bunch of questions that may sound simple, but the answers could be really cloudy. Especially in the days of online marketing, social media, and digital...
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How to Email Your Favorite Photo Picks from Flickr
Recently I decided to make my client photos available via Flickr and private Albums/Groups for my customers. The reason for doing this is so that I can have an online viewing location for my photography clients to easily view all of their photos...
Setting The Table
Last year my mom hosted Thanksgiving dinner. While this year's dinner will most likely be at our house, I wanted to share some photos of the table and place settings. As a photographer by second form of living, my personal pictures and work don't...
Clever Ad Placement In All of Social Media
These days in just about everything we do, we're just about accustomed to seeing a commercial, banner, popup, or some type of advertisement trying to get our attention. Even if the attention is only for a few seconds, winning our eyes for just...
A Behind The Scenes Video – PlayaLinda Beach Photo Shoot
This past weekend I got to work with some really talented photographers for the first time. George from D&D Photography and Jimmy from Clickr Photography. I've done a bunch of photo shoots before but never at a beach. While I will have another...
5 Mistakes Freelance Graphic Designers Make When Starting Out
1.No Down Payment You should receive half of the agreed upon price up front. This is a fair way to do business with all of your clients. 2.No Contract You should never start a job until you and your client have both signed a contract on what...
A Comedic Interpretation of a Discovery Meeting
I must admit that this 7 min video is one of the funniest I've seen in a while when it comes to project team meetings. If you're in the design industry, chances are you've had a meeting like this or maybe even a few. As the design contractor, it's...
Photo Friday: Kids At Play
If you've ever tried to photograph kids, you know that it's a tough job. Trying to get them to stay still for more than 3 seconds is almost impossible. Especially when it is a scheduled shoot with a family, and the kids have their own agenda for...


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