Facebook Messenger is now Available as a Desktop App

Facebook Messenger is now Available as a Desktop App

I was going through some emails and came across a press release from F8 where they demo Messenger as a desktop app and that made me smile. So before I get into my view on this, you can go ahead and download it free on the Mac App Store as well as the Microsoft App Store. Both are free!


(Image and article source)

Now for me I use Facebook a little different. While Facebook has a BUNCH of different apps, I preferred it when they had all of the functions under one app. I imagine it was easier to maintain them as separate installs, but for me I hate having to switch apps to perform a function that I used to do while inside of one experience already. Additionally I don’t like having Messenger on my iPhone and resorted to using it on my iPad and through my browser as my main interaction point. Having it as a stand alone app on my laptop though saves me from using the additional device, but also keeps the Messenger experience to my main device; being my laptop. I use Messenger almost exclusively for business interactions so I like to keep my time of use of it to normal working hours, then close it and not get notifications or distractions from it until I’m ready to. Similar to how I treat emails during the day too by only opening my email app a few times a day and not having it open all day to distract me of every email of the many inboxes I manage. But I digress.

So check out the desktop offering and let me know what you think! Will you use it more or less than the mobile apps or through your browser?

 

[ WEBINAR REPLAY ] How to Keep Your Business Relevant During COVID-19

[ WEBINAR REPLAY ] How to Keep Your Business Relevant During COVID-19

Recently I was featured on a webinar with the African American Chamber of Commerce of Central Florida where I presented on How To Keep Your Business Relevant During Covid-19. We’ve been telling our clients during strategy consultations what they’ll need to be doing to keep their brand recognition alive during this time of quarantining and social distancing. Not all businesses are open, and some are but operating with limited products and services. Meanwhile others are taking steps to keep their marketing efforts in tact to be ready for when the marketplaces open back up.

In this webinar I give a bunch of tips, strategy, and resources that you can use right now to create engaging content for your audience and keep relevant during this time.

Special thank you to the AACCCFL for having me as a guest presenter. They’re really doing a great job with featuring various local business professionals as well as elected officials each week answering questions and providing resources for the community here in Orlando and beyond. Be sure to visit their website to see upcoming webinars and resources.

How to Add Your Logo to your YouTube Videos

How to Add Your Logo to your YouTube Videos

If you’ve ever wondered how to get your logo on all of your videos in YouTube, this quick tutorial video is for you. We had a few people ask us how to add their logo at the bottom right of their videos on YouTube and we thought creating a quick video would be best to help everyone out. It only takes a few minutes to set up (once you have your transparent logo already created).

The advantages of doing this creates a consistent brand identity to all of your videos published on your YouTube page.

 

How to Keep Your Business Relevant During COVID-19

How to Keep Your Business Relevant During COVID-19

With everything that’s happening these days of quarantining and social distantancing, conducting normal business can be challenging. Whether you have a brick and mortar establishment, home based, or virtual business, keeping your products and services available in the marketplace during these times are different. This presentation is designed to help show you how you can keep your business relevant during these times with the use of use cases, strategy, resources, and tools. You’d be surprised what your capable of doing once you have the knowledge of what’s out there to help keep your brand awareness going despite traditional forms of business outreach.

The main thing I want to highlight is that during this time, it’s important to keep a consistent and relevant voice to your current and potential clients. There are a lot of bigger companies scaling back their marketing efforts and social media outreach and this creates a void where you as a small business can step in and dominate with your offerings. Also consider what your customers mindset will be once this is all over and how they will have been used to how your business pivoted or supplemented their needs, and once things clear up they’ll still be there with you because of how you helped them through a tough time.

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How a SWOT Analysis Can Help Your Business [FREE DOWNLOAD]

How a SWOT Analysis Can Help Your Business [FREE DOWNLOAD]

If you have a business, you need to have performed a SWOT Analysis. SWOT stands for:

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

In each of those parts you’ll want to identify as much as you can and try your best to document or illustrate areas for awareness and/or improvement. This is a practice that should probably be done once or twice a year, but have your findings reviewed by leadership and staff on a regular basis. If you’ve never performed this before, download this FREE template that will help you document each part of this analysis. If you have any questions please feel free to contact us!