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The Long Game: Why We Called Our Own Co-Founder (And What Our Clients Taught Us About Persistence)
“I am a forever fan, forever client. This is home.” “Tell Jean I said hi, we go way back, more than 20 years.” This December, we called every client—including our own co-founder in his role as GHACC president. What we heard reminded us that the long game—built on relationships, persistence, and showing up—is the one that actually wins.
EMAIL SUBJECT LINES
Do you wish more of your audience was opening up your emails?
This email marketing quick guide is essential for business professionals that are aiming to enhance their email campaigns and maximize engagement.
Design Theory: Your Partner for Custom LMS Solutions
We create custom LMS platforms tailored to your brand, audience, and goals – whether you need full-length courses or quick, engaging modules to capture leads.
Learning Management Systems: More Than Just Courses
These smaller learning experiences are not just educational – they are self-contained strategic tools to generate leads, nurture prospects, and grow your business.
How to Spot Email Phishing and Protect Your Inbox
Recently, one of our clients asked if unusual emails could mean their account was hacked, and it isn't the first question we've received lately. The answer isn’t always straightforward, but often, it’s not a hack, but a phishing attempt. What is phishing?Phishing is...
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Newly MBE Certified With Orange County Government
As the proud owner of Design Theory, I am thrilled to share a significant milestone in our journey. We have recently been certified as a Minority Business Enterprise (MBE) by Orange County Government | Business Development Division. This...
PODCAST & VIDEO REPLAY: How Your Content Strategy Can Grow Your Business (on How I Built)
Joe recently published this interview on YouTube from his podcast show that he invited me a few years ago. We talk about practical ways that business owners and entrepreneurs can create and publish content. The strategies we talk through are easy...
Understanding the Implications of Terminating Your Website and Domain Services
As a business owner, your website and domain are crucial assets in your digital presence. There may come a time when you decide to terminate these services. Before you do, it's essential to understand the consequences of this decision, not just for...
The Last 2 Months of 2022 Changed Our Entire 2023
In just two months, we completely transformed our business. We invested in new software and tools, we improved our processes, and we developed a clear plan for achieving our goals. We also hired a new team member and expanded our services. As a result, we were able to increase our revenue by 152% so far this year.
The Rise of Google Analytics 4: A Game-Changer in the Digital World
As we all know, Google has consistently been at the forefront of innovation, shaping the digital world with its robust tools and technologies. One of the keystones of this digital empire is Google Analytics. For years, businesses have relied on the...
Harnessing the Power of Digital Learning: A Comprehensive Guide to Developing Your Own Learning Management System
In today's digital era, having a Learning Management System (LMS) can be a transformative asset for businesses and educational institutions. An LMS is a digital platform that not only simplifies the delivery of online learning but also offers...
Navigating This Age of ‘Excuseflation’: 3 Strategies for Small Businesses to Excel in Communication and Services
Over the past year, the term 'excuseflation' has been growing in business conversations. I'll admit, I just learned about this terminology, but the definition or explanation of it I have become all too familiar with since the start of the pandemic....
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