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Transforming Your Business with a Website Redesign

Is your website making the right impression? Often the first point of contact between a business and its potential clients, that requires specific targeting and lead capturing strategy. The Challenge: Our latest project is for Indelible Consulting where their company...

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Harnessing the Power of Digital Learning: A Comprehensive Guide to Developing Your Own Learning Management System

In today's digital era, having a Learning Management System (LMS) can be a transformative asset for businesses and educational institutions. An LMS is a digital platform that not only simplifies the delivery of online learning but also offers efficient course...

Navigating This Age of ‘Excuseflation’: 3 Strategies for Small Businesses to Excel in Communication and Services

Over the past year, the term 'excuseflation' has been growing in business conversations. I'll admit, I just learned about this terminology, but the definition or explanation of it I have become all too familiar with since the start of the pandemic. To put it lightly,...

What Is Metadata And Why Is It Important For My Small Business Website?

As a small business owner, your focus can be pulled in so many directions when it comes to improving and sustaining your customer base and experience. When it comes to the efficacy of your website, attracting traffic, converting visitors into customers and a laundry...

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Google analytics | What to Know as a Beginner [Full Presentation Slides]

All Posts, Free Stuff, Marketing, Presentation

This weekend I had the pleasure of being one of the speakers at the biggest blogging conference in Florida, FL Blog Con. My presentation was on Google Analytics, to help people who may be familiar using GA and those who have heard about it but...

Increase Your Open Rates With Your Email Marketing [VIDEO]

Business Strategy, Email Tips, Uncategorized

This is a quick two minute tip on how to increase your email open rates for your newsletters. When it comes to managing your business, there's a bunch of outbound marketing efforts that you have to plan for. Email is still a great medium of...

Remove Autofill Email Addresses in Mac Mail

How to

If you've been using Mac Mail for at least a year, you'll acquire a lot of email addresses for people you have emailed or responded to. While many of them may not be in your Contacts list, their email addresses and names are stored in a cache of...

Mental Health Awareness in High Functioning People [Featuring Ask Schellie]

All Posts, Work Life

I recently sat down with a long time friend of mine, Schellie Fanfan, LMHC, MS, EdS, CRE, and spoke about the challenges, emotions, and ebbs and flows of running a business. Let me tell you that she brought to light so many things that I've thought...

Managing a Creative Agency, Life, and a Full Time Job

All Posts, Work Life

Having a full time job, a family, personal life, and trying to grow a side business is not an easy life. It is doable though, and in this presentation, I give my experience of over 14 years of managing all of these and more. Managing a Creative...

How to Install a Reading Progress Bar

All Posts, Web Design

In this short video, I show how to create a reading progress bar using a free WordPress Plugin called Reading Progress bar from Jean-Baptiste Audras. This is ideal for websites with blogs or long form content where your readers will see their...

Digital Marketing for 2019 – [PRESENTATION SLIDES]

All Posts, Marketing, Social Media

In this short presentation, I provide some tactics and tips on how to boost your brand visibility on Instagram, YouTube, Facebook, and LinkedIn. By following these tips you will see organic growth in your brand online and also more engagement by...