All Posts, Blog, Marketing, SEO
When it comes to SEO, there is always questions about how to use it, how much it should cost, is it worth understanding, and more. I asked a friend and colleague of mine who is the owner of an online marketing firm called PalmettoSoft to come in and talk about these...
Content & Copywriting, Entertainment, Marketing, Product Reviews, Social Media
Ah, the beauty of a New England fall season…The crisp air, apple cider donuts and many trees display the multifaceted colors of fall. Content consumption trends this fall are just as varied as trees lining I-90 to the Berkshires. As a device dependent nation,...
All Posts, Content & Copywriting, Marketing, Social Media, Typography
Writing content for different platforms requires a varied approach for websites, social media platforms, and print collateral. It requires a certain level of skill to know the difference as well as what ways are most effective. What should remain constant however is...
All Posts, Marketing, Social Media, Web Design
We’ve all heard the old adage, you only get out of it (a particular action) what you put into it. And that is so true when it comes to the online marketing of your business and the sweat equity you put into it. It takes time, effort and can also cost a considerable...