Perplexity Isn’t Just a Feeling – It’s a Game-Changer for Your Business
Perplexity as a Concept Our last article tackled Artificial Intelligence Search Optimization, specific to Google. But Google does not have a monopoly on AI searches. In the AI world, perplexity is a way of measuring how well a model, like me, predicts the next word in...
Why You Need AISO to Show Up in the New Search Era
If you’ve searched Google lately, you’ve probably noticed something: the first page doesn’t look the same anymore. It used to be ten blue links, maybe a map pack, and a couple of ads. Now? AI is running the show. That means before anyone even sees a list of websites,...
How to Use Ahrefs’ Free Tools to Boost Your Website Traffic
You’ve built a solid website. It looks sharp. The content is great. But there’s one problem—your traffic isn’t growing. Here’s the thing, getting traffic isn’t just about publishing content and crossing your fingers. It’s about knowing what’s working, what’s not, and...
How To Get People To Stop Scrolling Past Your Content
Headlines. They’re the gatekeepers of your content. It’s weird to think of it like that right? We’re all jockeying for the attention of readers scrolling through feeds and you’ve got a just few seconds to grab someone’s attention. This isn’t easy and...
How Small Business Owners Can Leverage Facebook Groups and Boost Referrals
What if you could turn every Facebook group interaction into a potential business opportunity? Explore the strategies that small business owners are using to leverage these groups for powerful networking and referral generation. In today’s digital landscape, local...-
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