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Linked In For Professionals – July Workshops

Join us for a hands-on workshop designed to transform your LinkedIn profile into a powerful tool for generating leads and increasing sales. We will delve into the lesser-known features and strategies that can make your profile stand out in the crowded digital...

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Newly MBE Certified With Orange County Government

As the proud owner of Design Theory, I am thrilled to share a significant milestone in our journey. We have recently been certified as a Minority Business Enterprise (MBE) by Orange County Government | Business Development Division. This achievement is opens up our...

PODCAST & VIDEO REPLAY: How Your Content Strategy Can Grow Your Business (on How I Built)

Joe recently published this interview on YouTube from his podcast show that he invited me a few years ago. We talk about practical ways that business owners and entrepreneurs can create and publish content. The strategies we talk through are easy to understand and...

Understanding the Implications of Terminating Your Website and Domain Services

As a business owner, your website and domain are crucial assets in your digital presence. There may come a time when you decide to terminate these services. Before you do, it's essential to understand the consequences of this decision, not just for your immediate...

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Email Marketing Tips and Strategies for Success

Email Tips, Marketing

These are the slides from a recent presentation on Email Marketing. A video of the presentation will be available later, but in the meantime the slides are available for you to view and download below. If you're a small business owner or...

What Are Website Landing Pages

Marketing

Landing Pages are a very necessary part of your digital strategy toolkit when it comes to your online efforts. While you may have heard about Landing Pages often enough, there are some things you should know about them if you are not yet using them...

Facebook Messenger is now Available as a Desktop App

All Posts, Facebook, Social Media

I was going through some emails and came across a press release from F8 where they demo Messenger as a desktop app and that made me smile. So before I get into my view on this, you can go ahead and download it free on the Mac App Store as well as...

[ WEBINAR REPLAY ] How to Keep Your Business Relevant During COVID-19

Business Strategy, Marketing

Recently I was featured on a webinar with the African American Chamber of Commerce of Central Florida where I presented on How To Keep Your Business Relevant During Covid-19. We've been telling our clients during strategy consultations what they'll...

How to Add Your Logo to your YouTube Videos

Branding, How to

If you've ever wondered how to get your logo on all of your videos in YouTube, this quick tutorial video is for you. We had a few people ask us how to add their logo at the bottom right of their videos on YouTube and we thought creating a quick...

How to Keep Your Business Relevant During COVID-19

All Posts, Marketing, Presentation

With everything that's happening these days of quarantining and social distantancing, conducting normal business can be challenging. Whether you have a brick and mortar establishment, home based, or virtual business, keeping your products and...

How a SWOT Analysis Can Help Your Business [FREE DOWNLOAD]

Business Strategy, Marketing

If you have a business, you need to have performed a SWOT Analysis. SWOT stands for: Strengths Weaknesses Opportunities Threats In each of those parts you'll want to identify as much as you can and try your best to document or illustrate areas for...