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MOTIVATION MONDAY: Setting Realistic Goals

by Jean Perpillant | All Posts, Business Strategy, Work Life

This is a touchy topic for me, and I want to be transparent about that right out of the gate. I'm one of those people that love checklists, task lists, agendas, timelines, and even time-boxing. But when I am starring at multiple project management apps, multiple...

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My Recent Podcast Interview on Hello Tech Pros

I was recently interviewed on a really well produced podcast called Hello Tech Pros. The creator is Chad Bostick, a fellow techie-guy as well as content creator of a 7 day a week podcast. That by itself is worth a second to imagine how much dedication one must have to...

New Podcasts Coming Soon!

We're really excited to be working on another media project. This one being audio podcasts. In these podcasts we'll be talking briefly on business strategy tactic, social media, and web design on a weekly basis. Because there's so much information out there, we found...

How To: Create a New Blog Post

In this short video you will see how quick and easy it is to create a new blog post. You'll want to log into your Dashboard in order to see the menu options on the left and continue from this video. https://www.youtube.com/watch?v=qBxq_-Oy8cU

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How To Be Your Brand’s Ambassador

Branding, Marketing

What is a Brand Ambassador? Is there a sash or tiara one gets? Per Wikipedia: "The brand ambassador is meant to embody the corporate identity in appearance, demeanor, values and ethics. The key element of brand ambassadors lies in their ability...

Psychology Marketing Techniques 101

All Posts, Content & Copywriting, Marketing, News & Politics

Marketing strategies run the gamut when it comes to creativity - whether it's pushing the envelope or pushing your buttons. Psychology Marketing (also known as Consumer Behavior Marketing) is one facet used by the industry meant to do exactly that;...

The Experience of WordCamp Miami 2013

All Posts, Events, Web Development, WordPress

Well this past weekend was the annual WordCamp Miami at the University of Miami. If you read my previous post about the expectations, I'd like to report that they were all met and then some. The amount of developers on site was awesome. A lot of...

The Most Effective Content Writing Styles

All Posts, Content & Copywriting, Marketing, Social Media

A writer’s style is what sets one's writing apart, is unique and intriguing. Such style is the way writing is dressed up (or down) to fit the specific context, purpose and target audience. Word choice, sentence fluency, and the writer’s voice —...

5 Things To Expect From WordCamp Miami 2013

All Posts, Events, WordPress

So in just a few days the University of Miami will be hosting WordCamp Miami. It's something I've been looking forward to since we sponsored and attended WordCamp Orlando in December of 2012. Now the one in Orlando was our first experience and I...