For the past few weeks I’ve been really thinking on the impact of influencers when it comes to social media. Some of the ones I follow like RC Concepcion, Daniel Ruyter, and of course Bess Auer. I’ve been paying attention to the sponsored ads that show up on my Instagram feed as well as on Facebook. Let me say this, Facebook’s retargeting tactics are fantastic! For you marketers out there, those of you that are using this should be winning!
Still what gets my attention among all the noise are ads and videos I see from people I know on a more personal level than the famed celebrity endorsed ads. The reason why for me is rather simple, it’s that I resonate with them more than I do with celebrities. If anything, I can see right through an ad on TV that has a celebrity endorsing them for what it really is, before I even give it a chance to speak to me about the product or service. Whereas something by an influencer that I follow will make me stop, watch, and listen, and in some cases even buy.
Watch this replay as we cover a lot of ins-and-outs of brand influencers for how they’re going to make a huge impact this year, and also all the things you need to know if you’re looking to work with or become an sponsored influencer.
I have actually seen some of these types of “photo” over the last few years. When I did I thought it was video in either stop-motion or super slow motion clip. Come to find out it’s a process called Still Photo Animation. There are graphic designers and photographers producing this type of work on a commercial and consumer level all around. The video below features Joe Fellows as he shows and describes the software and techniques he uses when creating his animated photos.
This type of technique could be a great option to add to your portfolio as a photographer if you’re looking for a way to stand out from your competition. It does take some time, but could boost sales and prices for signature work by several hundred dollars. As you watch this video think of that comment below on how you’d add this to your photography services.
Hey everyone and Happy New Year! Well like most, I’m excited for the new year and new beginnings and strategies for my business. This week we continued on our topic from our last Blab Show were we discussed marketing tools, tips, and apps to use for 2016. Much like any other Blab we have, we somehow got in a cool segment talking about tech devices and how virtual reality and location beacons may be used to enhance the experience for visitors to theme parks and other places.
Check out the replay below to watch, and be sure to scroll under that to see some of the links to the apps and websites that were mentioned during the show and in the chat!
Earlier this week we hosted another Blab talking about Marketing and Blogging Tips and Tools for 2016. Much like any of our other Blab shows, we start off with a topic and only are able to get through maybe half of our notes. This is due to the great dialog and engagement we get both in the guests and in the chat. Special thanks to all of you who subscribe and watch our shows each Tuesday morning at 10AM.
Check out the replay below, and under that are some links to some of the tips and tools we mentioned in the show.
Show Notes:
For adding strategic popups to your website check out Ninja Popups
Medium is a community of readers and writers offering unique perspectives on ideas large and small
Stream directly to your Facebook Business page using NomadCast
Triberr A community of talented Bloggers and Influencers come together to read and share great content.
Advertising banners and ads on your website with The Blogger Network.
Email list builder app Sumome that also shows heat-maps from visitors on your website.
Schedule and share your social media posts in a smart way with Buffer App.
Early last month (November), I did a talk at WordCamp Orlando. It was my first time speaking at a WordCamp and it was so humbling and cool to be able to do so. I spoke on the difference in Custom vs Premium WordPress themes. Because this was a topic I deal with on a regular basis and get asked many questions about, I felt it was a good topic to make into a presentation and discuss.
The feedback I received was great and constructive. Check out the video below to see mine, and also check out the WordCamp Orlando YouTube page to watch the other presenter’s video presentations. You can also view my presentation slides here.
![My First Presentation at WordCamp Orlando [VIDEO]](https://jpdesigntheory.com/wp-content/uploads/2015/12/WordCamp-Orlando-Saturday-Talks-39.jpg)
