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What in the world is Link Baiting? In the simplest form, it is the act of creating any content within a website, advertisement or blog that is designed to gain attention and more importantly, encourages people to link to its original form. The goal of link baiting is...
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In the first of this two-part series, I delve fork-first into what should be on your success plate for your restaurant via the world wide web and which content accompaniments will have your customers coming back for more. *It’s Like a Restaurant without Signage ~...
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Recently a good friend and partner to Design Theory, Patricia Redsicker from WordView Editing. She hosted a webinar that I was very pleased to attend. Most of you reading this have probably attended at least 2 or 3 webinars, yet I’m sure all of you are curious...
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Even those who have great aptitude in writing sometimes find themselves with literally NO WORDS! Unlike our verbal language, writing is actually one of the most difficult activities that we humans use to formalize communication sin la boca (without your mouth if you...
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Charles Dickens was an Englishman, social critic and author of some of the world’s most well-known fiction stories and hailed as the greatest novelist of the Victorian period. Great Expectations was set in 1812 and follows the life of Pip, an orphan child who...
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So here’s my worldwide web, no time to be camera-shy debut. I hope there are some tidbits that can enlighten & offer clarity of key points to consider from a content writer’s perspective. These include blogging, web design and branding across all...