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Content Creation Tools & Tips for 2020 #WCMIA
We all know that we have to constantly create content for our digital platforms. Whether that's for our websites, blogs, or social sites, fresh content needs to be created on a regular basis. If you're looking for tools to make it easier, faster, and give you more...
![How to Identify Your Ideal Customer Profile or Avatar [PRESENTATION SLIDES]](https://i0.wp.com/jpdesigntheory.com/wp-content/uploads/2020/02/Customer-Profile-Image.jpg?resize=400%2C250&ssl=1)
How to Identify Your Ideal Customer Profile or Avatar [PRESENTATION SLIDES]
Finding your target customers can sometimes be hard to do as a business owner. You'll find yourself asking a bunch of questions that may sound simple, but the answers could be really cloudy. Especially in the days of online marketing, social media, and digital...
![Leveraging Linked In [PRESENTATION SLIDES]](https://i2.wp.com/jpdesigntheory.com/wp-content/uploads/2019/11/Linked-In-Icons.jpg?resize=400%2C250&ssl=1){kind=icon}
Leveraging Linked In [PRESENTATION SLIDES]
I'm a fan of linked in. I first created my account in 2008, and remembering what it was when I first signed on being an online resume type of platform to the content platform it is now is a nice progression. While Linked In has made some good partnerships with other...
#CABOPRESS: A Conference Like No Other
Let me start this off by saying it was an amazing experience. I'll tell you all about how it was and why it was soon. But let me just get it out of the way that if you've never been to a leadership and mastermind conference before, this could potentially spoil any...
I Put My Email In Time Out
For the past few weeks I've been noticing how much my concentration is being broken by email. I will admit though that emails aren't the only cause of my momentary distractions, but I do notice how my mood may shift depending on just the subject line or the sender of...
![Google analytics | What to Know as a Beginner [Full Presentation Slides]](https://i1.wp.com/jpdesigntheory.com/wp-content/uploads/2019/09/Jean-at-FL-Blog-Con.jpg?resize=400%2C250&ssl=1)
Google analytics | What to Know as a Beginner [Full Presentation Slides]
This weekend I had the pleasure of being one of the speakers at the biggest blogging conference in Florida, FL Blog Con. My presentation was on Google Analytics, to help people who may be familiar using GA and those who have heard about it but haven’t really used it...
![Increase Your Open Rates With Your Email Marketing [VIDEO]](https://i2.wp.com/jpdesigntheory.com/wp-content/uploads/2019/08/Mans-finger-on-email-envelope.jpg?resize=400%2C250&ssl=1)
Increase Your Open Rates With Your Email Marketing [VIDEO]
This is a quick two minute tip on how to increase your email open rates for your newsletters. When it comes to managing your business, there's a bunch of outbound marketing efforts that you have to plan for. Email is still a great medium of transmitting information....
Remove Autofill Email Addresses in Mac Mail
If you've been using Mac Mail for at least a year, you'll acquire a lot of email addresses for people you have emailed or responded to. While many of them may not be in your Contacts list, their email addresses and names are stored in a cache of information that your...
![Mental Health Awareness in High Functioning People [Featuring Ask Schellie]](https://i1.wp.com/jpdesigntheory.com/wp-content/uploads/2019/07/AskSchellie-FINAL-3.jpg?resize=400%2C250&ssl=1)
Mental Health Awareness in High Functioning People [Featuring Ask Schellie]
I recently sat down with a long time friend of mine, Schellie Fanfan, LMHC, MS, EdS, CRE, and spoke about the challenges, emotions, and ebbs and flows of running a business. Let me tell you that she brought to light so many things that I've thought about or...