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We publish weekly so be sure and subscribe!![How a SWOT Analysis Can Help Your Business [FREE DOWNLOAD]](https://i0.wp.com/jpdesigntheory.com/wp-content/uploads/2020/04/WP-Featured-Image-SWOT-Analysis-1.jpg?resize=400%2C250&ssl=1)
How a SWOT Analysis Can Help Your Business [FREE DOWNLOAD]
If you have a business, you need to have performed a SWOT Analysis. SWOT stands for: Strengths Weaknesses Opportunities Threats In each of those parts you'll want to identify as much as you can and try your best to document or illustrate areas for awareness and/or...
![Content Creation Tools & Tips for 2020 [VIDEO REPLAY]](https://i2.wp.com/jpdesigntheory.com/wp-content/uploads/2020/03/Content-Creation-Tools-Tips-YT-Thumbnail.jpg?resize=400%2C250&ssl=1)
Content Creation Tools & Tips for 2020 [VIDEO REPLAY]
In case you missed my presentation from WordCamp Miami, I talked about some free tools and apps that can help create content. The feedback from this was amazing and again I'm continually thankful for the platform and opportunity. As a speaker, the greatest joy in...
Content Creation Tools & Tips for 2020 #WCMIA
We all know that we have to constantly create content for our digital platforms. Whether that's for our websites, blogs, or social sites, fresh content needs to be created on a regular basis. If you're looking for tools to make it easier, faster, and give you more...
![How to Identify Your Ideal Customer Profile or Avatar [PRESENTATION SLIDES]](https://i0.wp.com/jpdesigntheory.com/wp-content/uploads/2020/02/Customer-Profile-Image.jpg?resize=400%2C250&ssl=1)
How to Identify Your Ideal Customer Profile or Avatar [PRESENTATION SLIDES]
Finding your target customers can sometimes be hard to do as a business owner. You'll find yourself asking a bunch of questions that may sound simple, but the answers could be really cloudy. Especially in the days of online marketing, social media, and digital...
![Leveraging Linked In [PRESENTATION SLIDES]](https://i2.wp.com/jpdesigntheory.com/wp-content/uploads/2019/11/Linked-In-Icons.jpg?resize=400%2C250&ssl=1){kind=icon}
Leveraging Linked In [PRESENTATION SLIDES]
I'm a fan of linked in. I first created my account in 2008, and remembering what it was when I first signed on being an online resume type of platform to the content platform it is now is a nice progression. While Linked In has made some good partnerships with other...
#CABOPRESS: A Conference Like No Other
Let me start this off by saying it was an amazing experience. I'll tell you all about how it was and why it was soon. But let me just get it out of the way that if you've never been to a leadership and mastermind conference before, this could potentially spoil any...
I Put My Email In Time Out
For the past few weeks I've been noticing how much my concentration is being broken by email. I will admit though that emails aren't the only cause of my momentary distractions, but I do notice how my mood may shift depending on just the subject line or the sender of...
![Google analytics | What to Know as a Beginner [Full Presentation Slides]](https://i1.wp.com/jpdesigntheory.com/wp-content/uploads/2019/09/Jean-at-FL-Blog-Con.jpg?resize=400%2C250&ssl=1)
Google analytics | What to Know as a Beginner [Full Presentation Slides]
This weekend I had the pleasure of being one of the speakers at the biggest blogging conference in Florida, FL Blog Con. My presentation was on Google Analytics, to help people who may be familiar using GA and those who have heard about it but haven’t really used it...
![Increase Your Open Rates With Your Email Marketing [VIDEO]](https://i2.wp.com/jpdesigntheory.com/wp-content/uploads/2019/08/Mans-finger-on-email-envelope.jpg?resize=400%2C250&ssl=1)
Increase Your Open Rates With Your Email Marketing [VIDEO]
This is a quick two minute tip on how to increase your email open rates for your newsletters. When it comes to managing your business, there's a bunch of outbound marketing efforts that you have to plan for. Email is still a great medium of transmitting information....