Branding To-Do’s & Tidbits
For those outside the marketing realm, let me help define “branding”. Branding is a signature ‘look and feel’ that leverages all of the resources our industry has to offer to make sure that you will be noticed and recognized by consumers and like industry...The Power of Like
In high school we all wanted to be liked…to be accepted by a group of people as part of their “in-crowd”. You remember…the cool kids who seemed to rule the hallways while others salivated at the double-dutch opportunity to laugh at one of their jokes or be thrown just...Blah, Blah, Blog!
For a modern lesson on a classic fundamental, let’s take it back to elementary school for the 5 W’s (and 1 H) for a moment shall we? Who, What, Where, When, Why & How…although not in that particular order. WHO…you of course! Don’t think blogging is for you or...Twitter: Big Numbers Don’t Mean What You Think
For those of you who question the validity of Twitter in business, I’m here to tell you to stop. Twitter, much like other mediums of social media, can affect your bottom line if you know how to use it. There is no one tactic to fit all, I can admit that, but...-
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