If you have a business, you need to have performed a SWOT Analysis. SWOT stands for:

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

In each of those parts you’ll want to identify as much as you can and try your best to document or illustrate areas for awareness and/or improvement. This is a practice that should probably be done once or twice a year, but have your findings reviewed by leadership and staff on a regular basis. If you’ve never performed this before, download this FREE template that will help you document each part of this analysis. If you have any questions please feel free to contact us!